Time flies faster than we think.
It has already been a month since OCOP officially launched in Japan.
This period is not too long, but it is enough for OCOP to have its first experiences on the journey of connecting Vietnamese agricultural products with consumers and businesses in Japan.
However, looking back after a month, what stands out to us the most is not the numbers.
Rather, it is the signals indicating that more and more people are becoming interested in the story behind each product.
The first thing: Users are truly concerned about the origin of the product
During the first month, one of the content categories that garnered the most interest consisted of articles regarding sourcing regions, traceability, and the product's journey.
This partly reflects the change in how consumers approach food today.
In addition to quality and flavor, more and more people want to learn about the product's origin:
- Where is the product grown?
- Who created that product?
- How does the production process take place?
- What is the journey from the raw material region to the hands of the consumer?
That is also the reason why OCOP chooses a path that takes transparency as the foundation for all connecting activities.
The second thing: The stories behind the products always have value
Recently, OCOP has shared a lot of content about Vietnamese cacao, the characteristic raw material regions, and the people who contribute to the value of Vietnamese agricultural products.
Interestingly, the articles that received the most positive feedback are not those that are promotional in nature.
They are often simple stories about:
Farmers caring for crops through many seasons.
The lands that create the distinctive flavors of the products.
The long journey from raw materials to finished products.
The cultural values associated with each raw material region.
These stories help make the products more relatable and create a natural connection between consumers and the people behind the products.
The third thing: The community is gradually forming
Perhaps the thing that makes us happiest in the first month is realizing that the OCOP community is gradually taking shape.
Each follow on LINE OA.
Each feedback sent to the website.
Each share of a post.
Or simply a comment left under the published content.
All of these are positive signals showing that more and more people want to accompany OCOP on the journey to explore Vietnamese agricultural products.
Although this community is still small at the moment, it is an important foundation for us to continue developing in the future.
The journey is still ongoing
OCOP was created with the desire to connect various raw material regions of Vietnam on a transparent and accessible platform.
We know that there are still many things we need to improve. However, thanks to the feedback and support from the community, this journey is becoming easier and easier.
Finally, OCOP would like to express our gratitude to all those who have visited the website, followed the articles, participated in LINE OA, and taken the time to learn about the stories behind Vietnamese agricultural products.
We hope to continue accompanying you on the next journeys in the near future.
🌱 OCOP GIFT – All supplies, one platform
#OCOPGIFT #OCOPCommunity #AgricultureVietnam #FoodStories #OnePlatformforEverySupplySource
📌 Contact Information & Connections:
- Website: https://ocop.online
📱 Follow OCOP GIFT on social media:
Line: updating
TikTok: updating
Youtube: https://www.youtube.com/channel/UCihLVEU9hDh_Ut67l0U7bSw
Instagram: https://www.instagram.com/ocop.contact.vcs/
X (Twitter): https://x.com/ocopcontactvcs
Facebook: https://www.facebook.com/profile.php?id=61590947802312
Email: marketing@vcs-ai.com
Hotline (Japanese - Vietnamese support): +84 915 878 333
Japan Office: 神奈川県藤沢市藤沢388富士ビル 5F
Vietnam Office: 76A/3, Tran Huu Trang Street, Phu Nhuan, Ho Chi Minh City.